Seven new styles have been introduced into our Aspire vinyl wrapped, made-to-measure door range for 2024 - including two designed specifically with bedrooms in mind.
All of them have been inspired by new and continuing market trends.
The two bedroom-specific styles are the Florence and Havana. Both are available with optional number of panels ranging from two to six.
Sales Director Gareth Evans explains: "The bedroom market is huge and is growing all the time, including children's rooms and play rooms.
"In the past, the ratio of our doors sales was more towards kitchen doors, but that's completely changed now with the ratio around 50-50.
"Kitchen doors are mostly pre-determined sizes, but every bedroom is different and that's where the demand for made-to-measure comes from. And when you consider most houses only have one kitchen, they can have multiple bedrooms which is another factor too.
"Our new bedroom range for 2024 also reflects the trend for opening doors as opposed to sliding doors. There's been a big shift in the market, which I'm hearing from customers and the sales team."
The five new additions to the kitchen, office and media wall range include the ultra-modern, fluted Cordoba, which attracted a lot of attention at our HPX trade show earlier this year:
The other styles are:
- Camden
- Hudson
- Kelby
- Palermo
Two of the new additions, Hudson and Kelby, reflect the continuing trend for a contemporary twist on the Shaker-style door. That prompted us to build on our range of timeless Shakers last year when we introduced three 'skinny Shakers' - doors which feature a 60mm slim profile as opposed to the traditional 90mm.
Gareth continues: "We constantly review our range to make sure it's keeping up with market trends, hence the refresh for 2024. The Shaker style goes from strength to strength and introducing the fluted Cordoba style has been a very positive move too with a good level of orders coming in."
The Aspire range includes 61 styles to match the look of any room in the home. From the traditional to the contemporary, every door is backed up by a range of coordinating accessories and complementary services such as hinge hole drilling and glazing. All Aspire vinyl wrapped products are available to order online using our Door Builders via the account dashboard.